Athleisure is a thing and it’s here to stay.
Taking athleisure to the next level, though, is Burnt Studios. The newest local brand that has taken over the scene. They call their products Active Street Wear, blending your fresh style in the streets with your busy and active lifestyle. Burnt Studios focuses on providing trendy, beautifully designed and super high-quality products, perfect for smashing an intense workout or for having a chill day in the city.
Active Street Wear
The idea with Burnt is for those days (every day) where you are not sure exactly when you will be able to hit the gym. It could be right after brunch with the girls or you might only get around to a sunset run on the promenade. Their clothes are as comfortable as they are trendy, and you will feel on top of all the fashion trends while being ready for a workout at any hour of the day.
The perfect blend
The idea came about when the founders, Pierre Cronje and Andriana Botes, saw a gap in the market as athleisure was just actually people wearing active wear outside the gym. They took it a step further by really creating something that blends active wear with street style, making a statement. You can wear their clothes with anything, even to a gallery wearing heels and a blazer and being on fire doing so. In the same leggings you can run a 21km race and be cool and comfortable every step of the way.
AND it’s online!!!
They launched their online store with pre-orders in December and are now officially open for sales on their website (www.burntstudios.co.za). You will be pleasantly surprised with their collections and variety, especially as they are just starting up. They are also currently busy launching their swimwear which should be on the website very soon! And trust us, it looks fire (we had a sneak peek).
They currently only have women’s active wear, but this is just the beginning, though. They have big plans for the future to expand their women’s range even further and will most certainly be branching out into men’s active wear in the next few years.
This is (FO SHO) not the last you will be hearing about this next-level cool brand. We’re giving this local brand the TrendE thumbs up! To make sure you don’t miss anything, go have a look at their website and give them a follow on Instagram. You won’t regret it. You will probably even immediately go add some of their products to your cart.
Find them here: