Want to know who our favourite South African Instagram influencers are? Here are our top 7 at the moment! Read on to check them all out:



1. Kiara Kittner (@by_kiara)

Following: 14,2 K

Kiara is a fashion, beauty and lifestyle blogger from Cape Town, South Africa. The 23-year-old studied and received her BA Degree in Fashion Design at Fedisa. She also has a YouTube channel where she posts vlogs and other fashion, beauty and lifestyle vlogs. She promotes many products, brands and companies including Bobbi Brown, Call It Spring, Protea Hotels, Poetry Stores, Dove and many more.


2. Mihlali Ndamase (@mihlalii_n)

Following: 556K

Mihlali is a certified make-up artist and YouTuber and is the co-founder of the Siyasizana Foundation (@siyasizanafoundation) which is a South-African-based non-profit organization. Her YouTube channel, which has 118K subscribers, includes beauty, lifestyle and travel vlogs, makeup reviews and tutorials, and many other videos.


3. Jessica van Heerden (@jessica_vanheerden)

Following: 13,3K

Jessica is a beauty, fashion and lifestyle YouTuber based in Johannesburg, South Africa. She is sponsored by and partnered with brands and companies such as Swarovski, Cresta Shopping Centre, Edgars, Revlon and Essence. Her YouTube channel has 27K subscribers and includes cosmetics reviews and tutorials as well as travel and lifestyle vlogs.


4. Rushana Isaacs (@rushanaisaacs)

Following: 76,7K

Rushana is a professional makeup artist and content creator from Cape Town, South Africa. Her platforms focus mainly on makeup, including tutorials and reviews, as well as occasional health and fitness content. Her Instagram highlight reels are dedicated to her “Cash Worth or Trash Worthy” reviews on brands such as NYX, Swiitchbeauty, MAC, Flormar, and Maybelline. She is also partnered with brands such as Herbex Health.

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5. Ashleigh Herman (@ashher_)

Following: 79K

Ashleigh is a 22-year-old model and influencer living in Cape Town, South Africa. She is partnered with brands such as Vaseline, MAC, Vodacom, Fashionnova and Superdry, and is regularly featured in Cape Gate Centre advertisements.


6. Lauren Campbell (@thereallaurencampbell)

Following: 69,3K

Lauren is a corporate communication managing director and digital influencer. She’s attended all sorts of events and launches for brands such as MAC, LaSenza, Benefit, Daniel Wellington and Cosmopolitan. Her Instagram highlight reels feature travel, lifestyle, food, fashion, pets and some good reads. She has recently delved into a new opportunity, starting her own brand LAUREN CAMPBELL ONLINE which is “Coming Soon”.


7. Kendall Aberdeen (@kendallaberdeen)

Following: 52,3K

Kendall is a 27-year-old Mauritian living in Johannesburg, South Africa. She “enjoys long walks down the makeup aisle” and loves travelling – literally everywhere. Most of her content is travel and lifestyle related. Her Instagram highlight reels feature her travels to Cape Town, Paris, Hong Kong, Dubai, Barcelona, Bangkok, Koh Samui, Amsterdam, Singapore and Bali.



Which influencer will you be following on the gram? Let us now in the comments below!

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